Qinhuangdao Food Co., Ltd. is a company with many years of business experience and has the same industry competitive food service companies. 1978 Chinese food market total 5.4 billion yuan, and the average growth rate of 20.5%, to reach 1.2 trillion yuan in 2007, this rate inferred that in 2018 China's catering market will reach 7 trillion yuan, after 2020, China food and beverage market will reach 10 trillion yuan.
Qinhuangdao Food Co., Ltd wants to analyze their existing business, and in-depth market research to identify market opportunities, its business and brand planning and creating. Wevin received this task, proceed immediately to conduct market research and analysis, a comprehensive work.
After a series of research and analysis. Wevin can create a cafe on top brands for it to fill the demand by increasing the market did not keep up with this business, and its visual identity design with the concept of identification to build. Café main products should be coffee, food, so it is necessary highlights cafe modern, high standard. Wevin carefully crafted several sets of programs, difficult trade-offs between finalize the brand name "BEWETUS", a symbol of vitality and high quality, customer favorite.